TWC Consulting
TWC are well placed to support wholesalers and operators through TWC Consulting. Our detailed understanding of the route to market enables us to execute channel-specific, data-led analysis.
With extensive industry knowledge, a wide network and a genuine passion for the channel, we are well placed to support and advise wholesalers and operators. Our detailed understanding of the routes to market allows us to execute channel-specific analysis, underpinned by a realistic grasp of what works in this channel and what doesn’t. We offer impartial guidance, which is why we are retained as trusted advisors to executive teams and boards, as well as drafted in to support short-term project requirements.
How can we help you?
Are you a wholesaler or operator who wants to understand its digital impact and how to be best in class?
TWC’s technical team can undertake digital benchmarking so that you can see how your offer compares to competitors and we can also showcase best practice from other industries to show you ‘what good looks like’. Our findings will provide a roadmap to get your business to best-in-class digital execution and a budget outline for what it will take to get there.
Are you a wholesaler who would like to develop impartial category recommendations? Do you have enough wholesale shipments or retail sales data that it is possible to overlay sales data with customer research data to create genuine best practice for wholesale and retail merchandising and ranging?
If so, TWC can support a tailored project category by category to grow sales and build loyalty by making your depots and/or stores easier to shop.
Are you a wholesaler who wants to develop internal reporting capabilities. Do you want a ‘single version of the truth’ on your business performance that is shared across your senior team and drives internal and external conversations?
TWC can support the design of your reporting environment, assist with the creation of reports and work with you to drive the cultural change that is essential to building a data-led organisation.
Related Case Studies
Unitas Wine Study
Unitas wanted an objective and thorough analysis of the wine category to develop best practice for independent retailers & wholesalers to grow sales.