Jul 4, 2018 | In the Press
The Whole Sale Company is relaunched as TWC Further to its expansion into new channels, The Whole Sale Company has been relaunched as TWC. The company has its roots in wholesale and convenience retail but has seen organic growth in new and emerging sectors...
Jun 27, 2018 | Data, TWC Talks, Wholesale
In the last few years, data has become a valuable revenue stream for wholesalers. And yes – data is sold to suppliers to generate additional revenue, but that is only part of the story for the progressive operator. A data strategy should also encompass...
Jun 27, 2018 | Data, TWC Talks
As a supplier, if you sell into the larger wholesale/cash and carry operators there is a good chance that you are buying their EPOS data – and that’s whether you want to or not! Undoubtedly, EPOS data can be a valuable tool but unless you have a strategy in place for...
Jun 27, 2018 | TWC Talks, Wholesale
There are many reasons for buying EPOS data, but the key motivating factors can be summarised: Terms dictate it! It’s seen as good thing to do Data will tell you more about the account and the marketplace at large to boost your marketing focus and understanding of the...Jun 27, 2018 | Case Studies
Helping our client grow sales cost effectively in the Licensed sector The Challenge: Our client is a large player in a premium sector with a strong regional bias. Although a significant size organisation, both personnel and financial resources are limited in the...
