Read full article on pages 43-49
Wholesale is our passion - we live it and we love it
We've walked the walk and we talk the talk!
We understand what works and what doesn't in the channel.
September ’24 – Morrisons launches wholesale data programme for suppliers, in partnership with TWC Group
Morrisons is partnering with TWC Group to enhance the data insight capabilities of its wholesale business. Read full article here.
September ’24 – Scotland-based wholesalers outperforming England and Wales
The Scottish Wholesale Association (SWA) has revealed that Scotland’s wholesalers are outperforming those in England and Wales, based on data from 75 wholesalers across Great Britain.
September’24 – Booker sign-up
Booker has signed up to TWC’s independent convenience market read SmartView Convenience, which it operates in partnership with In Touch Group. Read full article on page 06
September’24 – Booker signs up to TWC’s SmartView Convenience market read
Booker has signed up to TWC’s independent convenience market read SmartView Convenience, which it operates in partnership with In Touch Group. Read full article
September ’24 – Booker signs up to TWC’s SmartView Convenience market read
Read full article here.
September ’24 – Booker signs up to TWC’s SmartView Convenience market read
Full article
August ’24 – Shoppers stay home: Wholesalers can cash in on the Big Night In occasion
Read full article here (page 23-33).
August ’24 – Generating confidence: PMPs reassure consumers they are getting a good deal
Read full article here (page 15).
July ’24 – Get your functional drinks functioning properly
Our latest data reveals that the 'sports and energy' sub-category is one of the only categories within 'drink now' that is seeing year-on-year (YoY) growth in unit sales. Full article - Page 26
July ’24 – Embracing Innovation
Dive into the article to learn how TWC Group is leading the way in technological advancements within the wholesale and route-to-market retail/foodservice sectors. Discover how our innovative data solutions are empowering over 75 wholesalers and more than 155 suppliers...
April ’24 – TWC Group announced as James Hall & Co. Ltd’s new data partner
Read full article here.
April ’24 – Unitas signs up to SmartView Convenience – The market read for independent convenience stores
Read full article here.
April ’24 – Unitas subscribes to SmartView Convenience market read
Read full article.
March ’24 – Getting spirits right
Full article - Page 24
March ’24 – Cotswold Fayre and TWC Group collaborate to introduce cutting-edge data service for enhanced business insights
Cotswold Fayre is delighted to announce the imminent launch of its new sales reporting service – “CoFI” (Cotswold Fayre Insights). This represents the first intelligent data system for the speciality food retail sector, which is a small part of the food and drink...
March ’24 – Movers and Shakers
Read full article on page 37.
February ’24 – Groundbreaking
Read full article on page 10.
January ’24 – CJ Lang extends data partnership with TWC for three more years
SPAR Scotland wholesaler and retailer CJ Lang & Son has renewed its partnership with data consultancy TWC for a further three years.
January ’24 – Aston Manor signs up to TWC Independent Convenience Market Read
Data consultancy TWC Group has signed up another client to its new independent convenience market read, SmartView Convenience.
January ’24 – Aston Manor signs up to TWC’s SmartView Convenience market read
Data consultancy TWC Group has signed up another client to its new independent convenience market read, SmartView Convenience.
December ’23 – Benchmark portal for Spar retailers
Full article
December ’23 – Less smoke on the horizon
Full article ( Page 14)
December ’23 – Hot Beverages & Cold Brews
According to TWC data, instant coffee remains – at 87% market share – the engine of sales and profit in the coffee category, yet it is also the only segment that is declining (down 3.1%).
December ’23 – Festive bonanza
Drink opportunities are front of mind alongside big dining experiences throughout the festive season, offering retailers the chance to end the year on a high. In Scotland, alcohol’s growth as a category overall has grown by 7.65% year-on-year (52 w/e October 2023), according to TWC.
November ’23 – Pack to the future II | In focus: Price-marked packs
One in three UK adults say that knowing a convenience store sells price-marked packs (PMPs) means they are more likely to shop there. This represents a huge opportunity for independent retailers.
Added to this, research by data analyst TWC shows 78% of retailers agree that PMPs demonstrate good value for money to shoppers. So, PMPs are good for the shopper and the retailer. It’s a win-win situation.
November ’23 – CJ Lang portal allows independent Spar retailers to compare performance
C J Lang has launched a portal (powered by TWC) that will be offering independent Spar retailers the opportunity to benchmark their performance against others in the group.
November ’23 – CJ Lang launches retailer sales portal
C J Lang has launched a portal (powered by TWC) that will be offering independent Spar retailers the opportunity to benchmark their performance against others in the group.
November ’23 – Confex extends data partnership with TWC for four more years
In October 2021, Confex embarked on a collaboration with TWC to launch an advanced data partnership. The overwhelming success of the initial 3 year term has led to an extension of the insight service partnership for a further four years.
November ’23 – Confex extends its data partnership with TWC
In October 2021, Confex embarked on a collaboration with TWC to launch an advanced data partnership. The overwhelming success of the initial 3 year term has led to an extension of the insight service partnership for a further four years.
Why do I need SmartView Convenience as well as wholesale shipments data?
SmartView Convenience is complementary to your existing wholesale shipments data, providing a total market read against which you can benchmark your performance.
TWC launching convenience market read
Introducing SmartView Convenience – the most reflective EPOS market read covering independent retail and wholesaler-supplied symbol stores in GB
CATERFORCE APPOINTS TWC FOR CUSTOMER RESEARCH PROJECT
Foodservice buying group, Caterforce, which brings together nine of the largest independent wholesalers in the UK, has appointed data & digital experts TWC to conduct a customer research project for the group.
Operating in times of high inflation – advice from a seasoned professional
We discuss the highly topical issue of how wholesalers can survive stagflation, with TWC Chairman Mike McGee sharing his learned experience of working through high inflation in the past.
Do loyalty schemes need a rethink to engage younger shoppers?
Whilst a third of those aged 55+ claimed to be a member of a grocery loyalty scheme, just 7% of those aged 18-34 did. Surely this is at odds, with those most in need of cheaper prices, least likely to be able to access them – and a strong rationale for creating a loyalty scheme that resonates with these younger shoppers.
Are fascias the loyalty card of wholesale?
Most wholesalers look to recruit the best retailers into a fascia and lock in a proportion of their spend, but what about those retailers that won’t be limited to a fascia? We believe the answer lies in data, with technology monitoring and rewarding customers for the right behaviour.
Is it Artificial Intelligence – or Business Intelligence – that wholesale needs?
There is a lot of buzz about Artificial Intelligence in wholesale right now, but the first step must be to effectively harness the data we already have and ensure it is clean and in one place. Artificial intelligence builds on business intelligence.
An end of year message from Tom Fender
TWC’s Tom Fender shares his end of year message and some key findings from TWC Trends Autumn Edition 2021.
Levelling the playing field with the mults – Part 2: forecasting and stock management
The challenge of forecasting and the efficiency of the supply chain through wholesale is a thorny issue. Those operating in the channel are often left feeling that stock levels and replenishment requirements play second fiddle to the retail multiples – but this is hardly surprising, argues TWC Director, Tanya Pepin in her latest blog.
Could a more transparent wholesale channel benefit both suppliers and wholesalers?
The real and present danger of malware in the Wholesale sector
Malware and specifically ransomware is a real and present danger for the wholesale sector due to the huge sums of money turned over and the high reliance on systems. This is a timely reminder to our clients that data security is not a drill and needs to be actively managed, including careful selection of data partners.
Watch out – there’s an elephant about…!
Here at TWC we work with lots of suppliers, helping them interpret the data they secure from wholesalers (and now retailers!). But, there’s an elephant in the room….
COUNTING THE COST OF DATA
The launch of TWC’s new product WholeView in the last couple of weeks has driven more conversations than usual with suppliers about the data they purchase. Through these conversations, it has become very apparent that supplier organisations have varying approaches to data strategy.
Data – levelling the playing field with the mults…
Our vision at TWC is to enable wholesale to harness data to drive channel growth. We want a thriving and vibrant channel that competes on a level playing field with other routes to market.
Wholesale – a Channel Ripe for Disruption, but is it?
A colleague showed me a crowd funding pitch for a digital disruption business, which is aiming to be an online consolidator for retailers to buy direct from suppliers because, and I quote: retailers are “squeezed by middle men who make the vast majority of margins.”
Has the UK Convenience Sector Reached a Digital ‘Tipping Point’?
‘Maybe’ argues TWC’s Tom Fender….but yet again, industry commentators seem to be missing a key point. Over the last few years, we have seen the Retail Multiples reverse engineer themselves into Convenience retail, either by Tesco acquiring Booker or One Stop,...
April ’21 – As Hospitality opens up – TWC Trends Spring 2021 Report asks will ‘Retailtainment’ be the buzz word of the future…?
As Hospitality establishments open their doors, 72% of consumers say they are ‘excited’ to be able to enjoy the experience and atmosphere of eating out again. The pent-up demand for new experience is indisputable. People have been trapped at home, eating the same...
April 2021: Amazon Could be the 6th Largest Supermarket According to TWC Trends Spring 2021 Report
Launching its inaugural TWC Trends Spring 2021 Report, leading intelligence and technology consultancy, TWC, has revealed that its consumer research indicates that Amazon could be the 6th largest supermarket if current shoppers swapped just one grocery shop per month....
April 2021: The Future of Wholesale – Are you in Tune with the Market Forces Driving Change?
Launching its inaugural TWC Trends Spring 2021 Report published 15.4.21 https://twcgroup.net/register-twc-trends-1/) – leading intelligence and technology consultancy, TWC, has revealed some key factors in the future of Wholesale and urged businesses to consider these...
Amazon Fresh ‘Just Walk Out’ Stores: The point most people seem to forget by TWC’s Tom Fender
Those of us who have visited Amazon’s new Fresh store in Ealing (it has now also opened a second store near Wembley) have been impressed by the technology. Some have commented on the fact that the ‘just walk out’ concept reduces the number of jobs. However, I believe...
Amazon Fresh ‘Just Walk Out’ Stores: The point most people seem to forget.
Those of us who have visited Amazon’s new Fresh store in Ealing (it has now also opened a second store near Wembley) have been impressed by the technology.
Feb 2021: What’s Going to Stick? TWC Launches New Report that looks at Consumer Behavioral Change
It will come as no surprise to readers that ‘shopper behaviour’ has changed! But as we come out of lockdown – the big questions will be... what’s the ‘stickability’ of these changes, and what’s the likely impact on the wholesale, and route to market channel? A new...
Feb ’21 “TWC TRENDS” – WHAT’S HOT? WHAT’S NOT”
Data insight & digital expert, TWC, launches exciting new industry tracker. As the power of knowledge, insight, and keeping abreast of fast-paced change becomes critically powerful, data and digital partner to wholesalers, foodservice operators, and suppliers,...
2 Dec 2020 – Wholesale Manager – UNITAS Wholesale and TWC celebrate additional £250 million of member sales for data service
Wholesale Manager – TWC is celebrating with Unitas Wholesale (the UK’s largest wholesale services company), the incredible growing success of the new Unitas Data Service.
Tom Fender: Retailers’ opportunities grow as consumer behaviour changes
TWC Talks – TWC’s recent research reveals that consumer values are changing. Data can help you capitalise on this…
Nov 2020 – A Hat Trick for TWC with New Appointment to CJ Lang & Son
Nov 20 – TWC, has been appointed to food and drink distributor, CJ Lang & Son, to partner in the development and launch of a new sales data reporting service
It’s time to think about your online experience
TWC’s Claire Murray takes a look at how digital and ecommerce optimisation can help wholesalers get more customers. (With a deep dive into what Screwfix does!)
8 October 2020 – Caterforce appoints TWC
8 October 20 – Caterforce appoints TWC
Data-driven companies massively outperform their rivals – we have the stats to prove it
Tom Fender looks at the implications of becoming data-driven and how that affects the competitive landscape of wholesale.
A game-changer for Confex as it appoints data and digital experts, TWC
A game-changer for Confex as it appoints data and digital experts, TWC.
Wholesaling after Charles Wilson – what lies ahead?
TWC’s Tanya Pepin looks at the tenure of Charles Wilson at Booker and speculates on what his departure could mean for the channel.
Tom Fender: it’s time to get resistant to the impact of change
In this week’s TWC Talks, Tom discusses how change will continue happening and operators need to ensure their data centres and digital infrastructure are up to the task.
Tom Fender: you’re losing money by not utilising accurate data
Tom Fender looks at how much revenue businesses have lost through inaccurate data and points out that *now* is the time for data transformation.
3 Sept 2020 – TWC launches TWC Talks
TWC launches TWC Talks providing insights, knowledge, and information for the wholesale sector.
Tanya Pepin: the benefits of data visualisation (it all begins with Peter Snow)
TWC’s Tanya Pepin talks about the impacts that data visualisation can have on your business (and the effect it’s had on TWC!)
20 August 2020 – TWC celebrates 100% service success
TWC is celebrating 100% service success with not one customer experiencing downtime on their platforms in the last 12 months.
Lindsay Herbert: digital Transformation for Wholesale: Don’t quit your day job
Lindsay Herbert, the author of internationally praised book, Digital Transformation, joins TWC Talks to discuss digital transformation in wholesale.
Tom Fender: Amazon takes further steps into the grocery market – worrying or all just hype?
As Amazon takes further steps into the grocery space, TWC’s Tom Fender looks at the implications.
Rachel James: data quality: would you put your house on the market during a renovation?
TWC’s Consulting Services Director, Rachel, discusses data cleansing and the benefits it can bring.
Tom Fender: licensed operators are embracing digital – there’s no going back now…
A recent visit to the pub has got Tom Fender thinking about the use of data in hospitality – and wholesale.
Tom Fender: home delivery & click and collect – local retailers’ opportunity to become data-led?
TWC’s Tom Fender asks: could the recent explosion of delivery and click and collect present a unique opportunity for retailers?
Personalisation can’t be done without high quality customer data
TWC’s Development Director, Tom Fender, discusses the advantages and difficulties of personalisation in wholesale.
TWC is nominated for The Grocer Gold Awards 2020 for Technology Initiative of the Year
TWC is delighted to be shortlisted for the Technology Initiative of the Year for Picture Portal, a ground-breaking, pioneering app – set to drive a paradigm shift in how retail and trade compliance is managed here in the UK. Launched in 2019 for Unitas Wholesale...
20 April 2020 – Tune into TWC’s new sound bites
TWC – the data and digital experts – has today launched TWC Sound Bites. A series of sizzling interviews with Wholesaler CEO’s and industry influencers that is being hosted on TWC’s own YouTube channel. First in the series features Simon Hannah, managing director of...
17 February 2020 – Next generation Unitas Wholesale Data Service goes live
The UK’s largest buying group, Unitas Wholesale, has launched The Unitas Data Service (UDS), bringing together wholesale shipment data for ex-Landmark and ex-Today’s members into one reporting solution. The Unitas Data Service allows suppliers to convert sales data into meaningful insights to help them build joint business plans with members.
6 January 2020 – In a ground-breaking move, TWC launches Alchemy elements
TWC has launched Alchemy Elements – a modular, cloud-based, multi-platform solution that promises to pack a punch when it comes to reporting, engaging, and rewarding in a way that is unique, simple, and highly cost effective.
13 December 2019 – Wholesale Manager – TWC launches ‘Alchemy WholeView’
TWC is delighted to announce the launch of Alchemy WholeView – a cutting-edge digital platform which allows suppliers to centralise and analyse large amounts of market and named account wholesaler data via one simple analytics dashboard.
27 November 2019 – What do our services cover?
One size never fits all and our services are highly personalised to our clients. Additionally, we have our own suite of modular technology applications called Alchemy (look out for the launch of some exciting new features in the next month), that enables users to learn, engage, reward and aid compliance with their customers.
27 November 2019 – About TWC
As a team, we’ve been imbedded in Wholesale, Retail and the Supply Chain for more than a decade (you will have seen us around), but still people say they are not sure what we actually do! We may surprise you…
13 September 2019 – Unitas Appoints Insight Specialist TWC to Manage Wholesale Shipment Data
TWC, the respected wholesale data, analytics and technology firm, led by Tanya Pepin, has been awarded the Unitas Wholesale’ contract to exclusively manage the buying group's wholesale shipment data, Tanya Pepin, CEO and Co-founder, said: 'It's almost a year since...
3 September 2019 – Tom Fender joins TWC as Development Director
Tom Fender is to join TWC, the route-to-market data specialist, as Development Director, starting with immediate effect.
3 July 2019 – Is Amazon defining the digital space?
TWC’s Tanya Pepin joins panel at FWD Conference 2019 to debate what lessons can be learned from the digital giant…
18 January 2019 – Understanding the oo in Typhoo
Typhoo has appointed insight specialists, TWC, to interpret the wholesale shipment data it purchases and strategically support the brand’s forthcoming relaunch into the Wholesale channel – in order to drive upsell and profitability.
3 December 2018 – ‘Through the Looking Glass’ – Symington’s looks ahead …
Symington’s – a brand building and manufacturing business from Leeds – has appointed insight specialists, TWC, to analyse and interpret its sales performance in order to give the brand’s marketing and CRM teams additional insight to help them develop the forward sales trajectory across wholesale channels.
28 September 2018 – On ye’r bike! TWC heads to Vietnam to raise funds for MAG
Tanya Pepin, director of TWC (The Whole Sale Company), has dusted down her bike, and will be joining industry executives from the Wholesale and Convenience Retail Channel on a 600km bike ride in Vietnam to lend her support and help raise funds for MAG (Mines Advisory Group).
28 September 2018 – TWC’s Tanya Pepin presents at Unitas Conference (Venice)
TWC’s own insight guru, Tanya Pepin, spoke to over 100 member delegates at the Today’s Group Conference this month in Venice, exciting members on the significant benefits that are now available to them through the new insights system that has been specially developed with Today’s Group, designed to deliver business advantage through the sharing of data.
14 August 2018 – New Appointment – Richard Boyles joins TWC Group
TWC, the route to market data specialist, has appointed Richard Boyles to the role of Customer Engagement Director, in order to accelerate growth and drive market penetration, with effect from mid-September 2018. With over 30 years’ experience in confectionery, food...
6 August 2018 – Alchemy WholeView launches affording suppliers unique data management and marketing excellence
Specialist data house, TWC has launched Alchemy WholeView – a solution that offers suppliers that are selling into Retail, Convenience and Foodservice the unique ability to merge the sales data that they are purchasing from each account, in order to deliver optimum sales insights and achieve marketing excellence.
6 August 2018 – Boutique data specialist, TWC, launches Alchemy into foodservice
Making waves in Foodservice is TWC, which is now offering its unique Alchemy programme and ‘sales out’ data sets, to Foodservice’ distributors and buying consortia to enable them to build their own data-platform and give them unrivalled information and sales data – with which to grow their business and provide transformative advantage to supply partners.
28 June 2018 – The Whole Sale Company relaunches as TWC
Further to its recent fast-track growth into new channels, boutique data specialist, The Whole Sale Company, has re launched as TWC.
28 June 2018 – TWC promises to make data sing in Foodservice
TWC (formerly The Whole Sale Company) – which prides itself on ‘making data sing’, has launched a series of features that are relevant for Foodservice markets.
Tanya Pepin: how to… develop a data strategy – wholesalers
If you sell into the larger wholesale/cash and carry operators chances are you’re buying their EPOS data. Whether you want to or not!
Tanya Pepin: how to… develop your data strategy – suppliers
As a supplier, if you sell into the larger wholesale/cash and carry operators there is a good chance that you are buying their EPOS data – and that’s whether you want to or not!
Tanya Pepin: the power of data. Wake up and smell the coffee …
Co-Founder and Director of TWC, Tanya Pepin talks about the power of data and the need to wake up and smell the coffee.