May ’21 – Unlock sales with big data

May ’21 – Unlock sales with big data

May 1, 2021 | In the Press

Data from TWC’s Trends Spring 2021 Report – which surveyed 1,200 consumers – showed that 57% of Millennials were in favour of c-stores collecting personal data from shoppers to offer more personalised products and promotions. The report also found 56% of Millennials...
May ’21 – Sustainability: Buy one, get one tree

May ’21 – Sustainability: Buy one, get one tree

May 1, 2021 | In the Press

A recent study from business consultant Accenture found that concern had only been heightened by the Covid-19 pandemic, resulting in an increase in what it called “conscious consumption” – greater consideration by shoppers of the environmental and societal impacts of...