Ellers Farm Case Study

Ellers Farm Case Study

Ellers Farm Distillery Case Study Ellers Farm is a premium spirits distillery. Small-batch, but with big ambitions, thanks to private investment. The business needed a flexible but highly skilled category specialist to track sales and build presentations. t THE...
Swizzels Case Study

Swizzels Case Study

Swizzels Case Study Swizzels wanted a deep dive of performance across several wholesalers and to identify key opportunities by account and quantify a realistic growth opportunity by wholesaler and category/brand/sku. t THE SITUATION Swizzels purchase shipments...
Unitas Wine Study

Unitas Wine Study

Unitas Wine Study Unitas wanted an objective and thorough analysis of the wine category to develop best practice for independent retailers & wholesalers to grow sales. t THE SITUATION Unitas asked TWC to conduct a deep-dive on the wine category to enable the...
David’s Kitchen

David’s Kitchen

David’s Kitchen Influential Scottish retailer David Sands appointed TWC to conduct a consumer research project to help shape the strategy for his David’s Kitchen stores. t THE SITUATION David’s Kitchen is a hybrid convenience retail/foodservice concept – each...