TWC – the data and digital experts – has today launched TWC Sound Bites. A series of sizzling interviews with Wholesaler CEO’s and industry influencers that is being hosted on TWC’s own YouTube channel.
First in the series features Simon Hannah, managing director of Filshill Wholesale based in Glasgow, who tells us what’s been happening in Filshill Wholesale over the past four weeks, and what the future looks set to hold… https://www.youtube.com/channel/UCCj-8q-80-riewvKd_CF93Q/
Tanya Pepin, CEO of TWC, has confirmed that a series of high-profile VLOGs will be posted to the TWC Sound Bite’ channel over the coming days and weeks to share insights and experience with industry peers:
“There is no ‘normal’ right now, and our TWC Sound Bites are designed to share experience, best practice and innovation, and just look at how our industry is reacting and adapting to this fast-moving situation, as it changes daily.
“As Simon Hannah highlights in our first VLOG, traditional lines that were historically slow have suddenly been turned into best sellers overnight! How can any supplier start to forecast on what is happening right now? And, what has been the role of technology, IT and digital / data in mobilising quick change and evolving new process in this new world of omni channel wholesaling?
“We believe that visual and audio comms have an important role in reaching our industry – especially at a time when we cannot see what’s going on first hand through visiting depots or HQ’s and talking to people on the ground. We believe there is a real interest in listening to, and seeing, how beacon brands are adapting fast to the new working environment, and this is our way of hearing from the sharp end of wholesale and sharing with the industry to help learn, and to make more possible”.
For those interested parties not already receiving TWC’s Sound Bites and Trend Watch as part of TWC’s Knowledge platform, please register here https://twcgroup.net/the-knowledge/