Wholesale shipments data to all Morrisons Daily stores plus retail EPOS data for Morrisons Daily franchise store

Monitor performance through Morrisons Daily:

• Wholesale shipments to all Morrisons Daily stores

• Retail EPOS sales from a growing number of franchise stores

• SKU level performance across key categories

• Track rate of sale, distribution and pricing across multiple time periods

• Store level and estate level reporting

This will enable you to:

• Understand how your brands perform in Morrisons Daily stores

• Identify distribution gaps, growth opportunities and regional dynamics

• Strengthen joint business planning with Morrisons

• Build evidence-based category stories

• Support field teams with actionable store level insight

• Track the impact of NPD, promotions and activation