The wholesale and convenience data experts’ latest data reports a strong value performance for impulse categories, including soft drinks (+15.7%), confectionery (+19.8%) and crisps, snacks & nuts (+21.0%). Total sales through the channel grew +5.0% in value terms for the 13 w/e 09 July 2023.
Commenting on the results, Tom Fender, development director at TWC, said: “Despite very tough trading conditions, value sales through the independent convenience channel increased by +5% in the last 13 weeks, driven by strong growth across impulse categories, with a particularly stellar performance in the last 4 weeks due to the warm weather.”
“Tobacco sales declined -3% but the category remains a huge footfall driver and sales of vape continue to expand rapidly. We’ve also seen modest growth coming through beers & lagers despite continued promotional activity in the supermarkets.”