Introducing SmartView Convenience – the most reflective EPOS market read covering independent retail and wholesaler-supplied symbol stores in GB
Wholesale is our passion - we live it and we love it
We've walked the walk and we talk the talk!
We understand what works and what doesn't in the channel.
Foodservice buying group, Caterforce, which brings together nine of the largest independent wholesalers in the UK, has appointed data & digital experts TWC to conduct a customer research project for the group.
We discuss the highly topical issue of how wholesalers can survive stagflation, with TWC Chairman Mike McGee sharing his learned experience of working through high inflation in the past.
Most wholesalers look to recruit the best retailers into a fascia and lock in a proportion of their spend, but what about those retailers that won’t be limited to a fascia? We believe the answer lies in data, with technology monitoring and rewarding customers for the right behaviour.
There is a lot of buzz about Artificial Intelligence in wholesale right now, but the first step must be to effectively harness the data we already have and ensure it is clean and in one place. Artificial intelligence builds on business intelligence.
Here at TWC we work with lots of suppliers, helping them interpret the data they secure from wholesalers (and now retailers!). But, there’s an elephant in the room….
The launch of TWC’s new product WholeView in the last couple of weeks has driven more conversations than usual with suppliers about the data they purchase. Through these conversations, it has become very apparent that supplier organisations have varying approaches to data strategy.
Our vision at TWC is to enable wholesale to harness data to drive channel growth. We want a thriving and vibrant channel that competes on a level playing field with other routes to market.
Launching its inaugural TWC Trends Spring 2021 Report, leading intelligence and technology consultancy, TWC, has revealed that its consumer research indicates that Amazon could be the 6th largest supermarket if current shoppers swapped just one grocery shop per month....
Launching its inaugural TWC Trends Spring 2021 Report published 15.4.21 https://twcgroup.net/register-twc-trends-1/) – leading intelligence and technology consultancy, TWC, has revealed some key factors in the future of Wholesale and urged businesses to consider these...
It will come as no surprise to readers that ‘shopper behaviour’ has changed! But as we come out of lockdown – the big questions will be... what’s the ‘stickability’ of these changes, and what’s the likely impact on the wholesale, and route to market channel? A new...
Data insight & digital expert, TWC, launches exciting new industry tracker. As the power of knowledge, insight, and keeping abreast of fast-paced change becomes critically powerful, data and digital partner to wholesalers, foodservice operators, and suppliers,...
2 Dec 2020 – Wholesale Manager – UNITAS Wholesale and TWC celebrate additional £250 million of member sales for data service
Wholesale Manager – TWC is celebrating with Unitas Wholesale (the UK’s largest wholesale services company), the incredible growing success of the new Unitas Data Service.
Nov 20 – TWC, has been appointed to food and drink distributor, CJ Lang & Son, to partner in the development and launch of a new sales data reporting service
Tom Fender looks at the implications of becoming data-driven and how that affects the competitive landscape of wholesale.
Tom Fender looks at how much revenue businesses have lost through inaccurate data and points out that *now* is the time for data transformation.
TWC launches TWC Talks providing insights, knowledge, and information for the wholesale sector.
TWC’s Tanya Pepin talks about the impacts that data visualisation can have on your business (and the effect it’s had on TWC!)
TWC is celebrating 100% service success with not one customer experiencing downtime on their platforms in the last 12 months.
Lindsay Herbert, the author of internationally praised book, Digital Transformation, joins TWC Talks to discuss digital transformation in wholesale.
TWC is delighted to be shortlisted for the Technology Initiative of the Year for Picture Portal, a ground-breaking, pioneering app – set to drive a paradigm shift in how retail and trade compliance is managed here in the UK. Launched in 2019 for Unitas Wholesale...
The UK’s largest buying group, Unitas Wholesale, has launched The Unitas Data Service (UDS), bringing together wholesale shipment data for ex-Landmark and ex-Today’s members into one reporting solution. The Unitas Data Service allows suppliers to convert sales data into meaningful insights to help them build joint business plans with members.
TWC has launched Alchemy Elements – a modular, cloud-based, multi-platform solution that promises to pack a punch when it comes to reporting, engaging, and rewarding in a way that is unique, simple, and highly cost effective.
TWC is delighted to announce the launch of Alchemy WholeView – a cutting-edge digital platform which allows suppliers to centralise and analyse large amounts of market and named account wholesaler data via one simple analytics dashboard.
One size never fits all and our services are highly personalised to our clients. Additionally, we have our own suite of modular technology applications called Alchemy (look out for the launch of some exciting new features in the next month), that enables users to learn, engage, reward and aid compliance with their customers.
As a team, we’ve been imbedded in Wholesale, Retail and the Supply Chain for more than a decade (you will have seen us around), but still people say they are not sure what we actually do! We may surprise you…
TWC, the respected wholesale data, analytics and technology firm, led by Tanya Pepin, has been awarded the Unitas Wholesale’ contract to exclusively manage the buying group's wholesale shipment data, Tanya Pepin, CEO and Co-founder, said: 'It's almost a year since...
Tom Fender is to join TWC, the route-to-market data specialist, as Development Director, starting with immediate effect.
TWC’s Tanya Pepin joins panel at FWD Conference 2019 to debate what lessons can be learned from the digital giant…
Typhoo has appointed insight specialists, TWC, to interpret the wholesale shipment data it purchases and strategically support the brand’s forthcoming relaunch into the Wholesale channel – in order to drive upsell and profitability.
Symington’s – a brand building and manufacturing business from Leeds – has appointed insight specialists, TWC, to analyse and interpret its sales performance in order to give the brand’s marketing and CRM teams additional insight to help them develop the forward sales trajectory across wholesale channels.
TWC’s own insight guru, Tanya Pepin, spoke to over 100 member delegates at the Today’s Group Conference this month in Venice, exciting members on the significant benefits that are now available to them through the new insights system that has been specially developed with Today’s Group, designed to deliver business advantage through the sharing of data.
6 August 2018 – Alchemy WholeView launches affording suppliers unique data management and marketing excellence
Specialist data house, TWC has launched Alchemy WholeView – a solution that offers suppliers that are selling into Retail, Convenience and Foodservice the unique ability to merge the sales data that they are purchasing from each account, in order to deliver optimum sales insights and achieve marketing excellence.
Further to its recent fast-track growth into new channels, boutique data specialist, The Whole Sale Company, has re launched as TWC.
TWC (formerly The Whole Sale Company) – which prides itself on ‘making data sing’, has launched a series of features that are relevant for Foodservice markets.