Industry data and digital specialists TWC has launched ‘Sound Bites’, a new series of interviews available on YouTube with executives from leading wholesalers and industry influencers, sharing their experiences and insights on dealing with the current coronavirus crisis.

The first video (see below) features Simon Hannah, Managing Director of Glasgow-based Filshill Wholesale, who outlines what his business has seen over the past four weeks and what the future looks set to hold.

“There is no ‘normal’ right now, and our TWC Sound Bites are designed to share experience, best practice and innovation, and just look at how our industry is reacting and adapting to this fast-moving situation, as it changes daily,” said Tanya Pepin, CEO of TWC.

“As Simon Hannah highlights in our first VLOG, traditional lines that were historically slow have suddenly been turned into best sellers overnight!  How can any supplier start to forecast on what is happening right now?  And, what has been the role of technology, IT and digital / data in mobilising quick change and evolving new process in this new world of omnichannel wholesaling?”

She added: “We believe that visual and audio comms have an important role in reaching our industry – especially at a time when we cannot see what’s going on first hand through visiting depots or HQ’s and talking to people on the ground.  We believe there is a real interest in listening to, and seeing, how beacon brands are adapting fast to the new working environment, and this is our way of hearing from the sharp end of wholesale and sharing with the industry to help learn, and to make more possible”.