TWC has launched Alchemy Elements – a modular, cloud-based, multi-platform solution that promises to pack a punch when it comes to reporting, engaging, and rewarding in a way that is unique, simple, and highly cost effective.

Using smart technology that we are all familiar with today, Alchemy Element gives a high degree of personalisation across wholesalers, retailers and retailers’ own customers. The powerful suite of digital tools enables retailers and wholesalers to really get to know their customers through identifying, and managing, growth opportunities to the benefit of suppliers and route-to-market chains.

Comprising of different modules which can be mobilised individually or collectively; LEARN – SHARE – REWARD – ENGAGE and PERFORM – each platform within the Alchemy Elements’ suite is easy to use, scalable and has been cleverly developed to deliver business advantage.