TWC promises to make data sing in Foodservice.

One of the UK’s leading, boutique data houses that has historic links and proven success within the Wholesale and Retail / Convenience sectors, has extended its offer and launched into Foodservice, offering suppliers, wholesalers and distributors a new opportunity to manage and effectively read sales out data.
TWC (formerly The Whole Sale Company) – which prides itself on ‘making data sing’, has launched a series of features that are relevant for Foodservice markets.  Products include specialist mobile Apps to enable smart reporting in easily digestible formats along with a bespoke programme, Alchemy – a highly respected sales data reporting initiative, giving visibility on previously unknown data and which presents a reliable read on what is happening across individual categories, market sectors and wholesalers.
Relevant focus groups resoundingly identified that TWC’s point of difference is that ‘they bring to life’ data in a way that other data providers do not.  The company prides itself on cutting through the complexities of specialist and progressive sales data reporting programmes, designed to help its clients understand market opportunities as a conduit to upsell and growth.

The Whole Sale Company is a small, highly experienced team of individuals, drawing off hands-on and senior management experience of the marketplace.

The Whole Sale Company is a small, highly experienced team of individuals, drawing off hands-on and senior management experience of the marketplace.

Co-founder and Director of TWC, Tanya Pepin, explains that Foodservice operators and suppliers are waking up to the benefits and applications of sales-out data within their businesses.  She says:

“We are delighted to be extending our offer to the Foodservice industry in order that operators and the supply chain can take advantage of over

40 years of trade marketing and supply chain knowledge, working with a team that understands their business and has bespoke solutions that are highly cost effective, easy to activate and do what they promise on the tin!

“Never has data been so important in understanding market trends, insights and influences in order to ‘get ahead’.   And, how we receive data is also important in today’s smart-technology driven society.

“It is an exhilarating time for TWC, which is now entering the next phase in its forward journey and we are enormously excited about the next stage in our growth strategy”

TWC’s clients include the Unitas, Boost Drinks, Symington’s and Coca Cola European Partners.

Check out: http://www.twcgroup.net

For further media information, please contact:
Caroline Hole-Jones – TWC Press Office on 07768 806160

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